Credera Rebrand
With Credera’s rebrand, I was tasked with creating an updated illustration library. I tried several directions and refined the final direction with input from our creative director.
The geometric illustrations were all designed to fit within a perfect square. The square format directly references the Credera logo shape, creating a visual thread that ties illustration work back to core brand identity. Each illustration exists within this defined boundary, creating visual consistency while allowing for dynamic, layered compositions.
Below are samples of the illustrations used within the brand system.